Specialist copywriter for publishers

For publishers

You know that publishers need specialist copywriters with copywriting experience of the publishing industry. These same copywriters who write copy for our other the publishing industry publications for publishers have written the copy for these case studies. They do not directly relate to publishers, but the same copywriters will use their specialist copywriting expertise to produce advertising copy that sells well for publishers, drawing on their experience of the publishing industry.

We'll be exploring how publishers can grow the profits of their business. Not just by finding more clients but also the opportunities publishers have to cut their costs to grow their business's profits.

Of course, we'll also be looking at how publishers businesses can grow their base of clients as turnover is just as important to publishers businesses as any other.

So I repeat: You know that publishers need specialist copywriters with copywriting experience of the publishing industry. These same copywriters who write copy for our other the publishing industry publications for publishers have written the copy for these case studies. They do not directly relate to publishers, but the same copywriters will use their specialist copywriting expertise to produce advertising copy that sells well for publishers, drawing on their experience of the publishing industry.

On a more developmental note, we'll look at executive coaching for publishers, especially managers of businesses in the publishing industry. As specialist consultants to the publishing industry we provide specialist training for publishers businesses. We also have a series of publications for the publishing industry specifically for publishers.

So once again: You know that publishers need specialist copywriters with copywriting experience of the publishing industry. These same copywriters who write copy for our other the publishing industry publications for publishers have written the copy for these case studies. They do not directly relate to publishers, but the same copywriters will use their specialist copywriting expertise to produce advertising copy that sells well for publishers, drawing on their experience of the publishing industry.

Going back to the issue of how to get more clients for your business, you need to think about who is truly the publishing industry expert to help publishers? We'd like to propose that, as specialist consultants to the publishing industry, we are certainly well positioned to qualify for that title to some degree.

So that's why the article you're about to read is especially relevant for the publishing industry and publishers in particular.

What's the message? Dare I spell it out one last time? You know that publishers need specialist copywriters with copywriting experience of the publishing industry. These same copywriters who write copy for our other the publishing industry publications for publishers have written the copy for these case studies. They do not directly relate to publishers, but the same copywriters will use their specialist copywriting expertise to produce advertising copy that sells well for publishers, drawing on their experience of the publishing industry.

12 Mini Case-Studies for Publishers:
Secret Low Cost Marketing Strategies That Work Like a Dream

Please remember that these case-studies are not about theory. They're about 12 real business people. People just like you. People who need to balance conflicting pressures of work and family. People with bills to pay and clients to keep happy. But there is one difference between all 12 of these people and you...

These 12 are already benefitting from using these strategies in their businesses. They're already enjoying a higher level of personal success. Greater rewards for less time and stress. And that's what I call working smarter. Just like you can. And that's exactly what I'd like to encourage you to do.

While you're reading the case studies, if at any point you decide you'd like to speak to someone about your own situation, please click on the "Get in Touch" tab in the top right hand corner of your screen.

You'll see how the 12 managers used the Profit Focus tools. And you'll see what a difference they made in their businesses. How the tools helped them identify and implement secret strategies to:
- accelerate their growth
- turbo-charge their sales
- and explode their profits

Maybe some of these strategies will be completely new to you. And maybe some you will have heard of, but thought they weren't relevant to you; Maybe because you just couldn't see how to make them work for you.

And maybe some you will have tried before. But they didn't work. Simply because you were missing a final part of the jigsaw:

"How to make them work for publishers in particular?"

Well, you're not alone. Those are some problems the managers in these 12 case studies had to overcome. And Profit Focus helped them to join the dots. To get these strategies working to their full potential.

For now you're about to discover how Publishers Profit Focus can produce these exact same results for you. Here's a quick sample case-study for you:

How Dr Duke Made £53,279 in One Month From a £500 Advert
That Went On to Make Him a Total of £403,864 That Year

For Dr Duke one of the performance factors highlighted by the Profit Focus Toolkit was the poor results he was pulling from his advertising. But the tools helped him apply a series of scientific principles to his ad's copy as well as it's overall format. He was soon pulling a far better return on his investment...

(You'll see in a moment how this case-study relates to publishers, even if it's not obvious right away.)

Over £53,000 from a £500 campaign

"We'd been running this one ad for three months and it was costing us £500 to run each month but was producing a very disappointing £75 in return. Then we rewrote the ad (against the advice of the advertising representative) and ran it. The results were out of this world...

I got 90 calls my first day and over 320 calls over the next three. From that one ad, I gained 179 new patients and made over £53,000 the first month. I continued to run it for 6 months and made over £400,000 that year from it."

(Dr L. Duke)

Of course good copywriting is equally important for publishers, but I'd just like to use this particular mini case-study for a moment to show you how good copywriting pays for itself, whatever the industry, as you'll see...

Dr Duke's practice manager was very hesitant about going against the advertising salesman's advice. But from these results he learned that you can get outstanding results when you stop doing what everyone else in your industry is doing.

The beauty of the Publishers Profit Focus tools is that they focus on the unique challenges of the publishing industry while drawing on successful best practices from many other industries. And this can give you a major edge in boosting your profits, by accelerating your turnover and controlling your costs.

Now You Can Get "Publishers Profit Focus"
Working in Your Business Too

Would you like to try these tools out in your own business? Of course you would. To see how, just click here to get the full Publishers Profit Focus toolkit working for you too.

Or click here to see another example first.

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